
A Day in the Life of a Video Producer: Behind the Scenes at 91 Stone Productions
If you’ve ever watched a high-quality commercial and thought, “Wow, that looks amazing,” you might not realize just how much work goes into creating those few seconds of visual magic. Welcome to 91 Stone Productions, where we transform ideas into cinematic brilliance right here in North Carolina. Today, we’re giving you a VIP pass to the world of a video producer—specifically, what goes down in the pre-production process of crafting a commercial. Grab your coffee (or energy drink, no judgment here) and let’s get into it.

How Video Marketing Can Increase Your Brand Awareness
In today’s digital world, where competition is fierce and attention spans are shorter than ever, video is the ultimate tool for increasing brand awareness. If you’re not using it yet, you’re leaving money—and visibility—on the table. Video marketing can be utilized across multiple platforms and channels, allowing brands to reach a wider audience and increase their visibility.
So, grab some popcorn, because we’re about to break down how video marketing can boost your brand, expand your reach, and make you unforgettable.

Why Every Business Needs Video Marketing in 2025
Picture this: It’s 2025, and you’re scrolling through your favorite social media platform. What catches your attention? A long-winded text post? A stock image? Probably not. Instead, it’s a snappy, engaging video—maybe a behind-the-scenes look at a business, a customer testimonial, or a slick product demo.
In this post, we’ll break down why video marketing is the secret sauce for business success in 2025 and how you can use it to skyrocket engagement, sales, and brand loyalty.